Blonde Purple Shampoo

Sun Bum Blonde Purple Shampoo bottle on a white background
Person washing long blonde hair with Blonde Purple Shampoo for soft, toned hair by Sun Bum.
Purple shampoo swatch highlighting toning and UV protection for blonde hair by Sun Bum Blonde Purple Shampoo.
Applying Blonde Purple Shampoo with violet tint and nourishing ingredients for soft, hydrated hair by Sun Bum.
Sun Bum Blonde Purple Shampoo for toning and nourishing blonde hair, cruelty-free formula.
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Blonde Purple Shampoo

Our Cruelty-Free Blonde Purple Shampoo is like a magic potion for natural and color-treated blonde and brown hair. With Blue Spirulina, Violet extracts and Banana, it gently cleanses and tones our hair, while helping it stay soft and hydrated.

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More About This Product

Why We Made This

Our Blonde Purple Shampoo is specifically formulated to deeply moisturize your hair, while brightening and toning its color with Blue Spirulina and Violet Extract. This special blend helps protect against breakage, frizz, and color fading from the sun. Perfect for natural and color-treated blonde hair and highlights.

Trust The Bum®

  • Vegan
  • Cruelty Free
  • Gluten Free
  • Made without DMDM-H
  • Color-Friendly
  • Made without SLS/SLES
  • UV-Protecting
  • Made Without Parabens and Sulfates*

*Made without organically bound sulfates (ALS, ALES, SLS, SLES)

How to Use

Use as needed. Apply a quarter size of our purple shampoo into your palm, lather up and use fingertips to work it through the roots and cleanse scalp. Then rinse and follow up with our Blonde Purple Conditioner to keep everything bright and beautiful.

Recommended Application: Wet Hair | Daily

What's Inside

Ingredients: Water, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Glycerin, Viola Odorata Leaf Extract, Spirulina Platensis Extract, Musa Sapientum (Banana) Fruit Extract, Musa Sapientum (Banana) Flower Extract, Musa Sapientum (Banana) Leaf Extract, Musa Sapientum (Banana) Peel Extract, Musa Sapientum (Banana) Pulp Extract, Helianthus Annuus (Sunflower) Extract, Acrylates Copolymer, Butylene Glycol, Glycol Distearate, Methyl Gluceth-10, Fragrance, PEG-120 Methyl Glucose Dioleate, Polyquaternium 10, Polyquaternium-7, Sodium Cocoyl Isethionate, Tetrasodium Glutamate Diacetate, Methylchloroisothiazolinone, Methylisothiazolinone, Ext. Violet 2

The Good Stuff

Blue Spirulina and Violet Extracts: Help brighten and tone the color of our natural or color-treated hair.

Banana:Deeply nourishes and protects hair and scalp.

Sunflower Seed Oil: Contains Vitamin E which helps hydrate and protect hair against damage and color fading.

*Please refer to the ingredient list on the back of your product packaging for the most current and accurate information.

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Pairs Great With

Sun Bum hair care products including shampoo, conditioner, and hair lightener with text describing their benefits.
Two girls dancing in the wind with their beachy hair looking fun and free. - Sun Bum
Go Ahead, Get Tangled

Give your hair what it needs to do its thing, so you can get back to doing yours. With the nourishing and revitalizing protection of Sun Bum Hair Care, you can spend less time worrying about it, and more time doin' what you love.

Friends dancing in a sunny flower field, highlighting vibrant blonde hair care – Blonde Collection - Sun Bum.
Blonde

Our Blonde products feature ingredients that are made to help protect hair against damaging UV rays, remove brassiness, prevent dryness and fading and enhance color and shine.
Blonde surfer chillin’ with a camera in hand, showcasing sun-kissed hair care – Blonde Collection - Sun Bum.
Protecting

Formulated to protect the hair from damaging UV rays and heat damage to prevent dryness and fading while enhancing color and shine.
Close-up of smiling surfer girl with tousled, sun-lightened hair glowing in golden hour – Blonde Collection - Sun Bum.
Keep it Cool

Gently neutralizing warm or brassy tones while leaving our locks looking cooler than ever-and by ‘cool’, we mean those bright, icy tones we love so much.
Close-up of beige wood texture.
Back view of sun-kissed red and blonde hair blowing in the breeze during golden hour in a flower field – Blonde Collection - Sun Bum.

We've Got Answers

How often should I use a Purple Shampoo & Conditioner?

They’re gentle enough to use every day, but a lot of us use ‘em 1-2x per week or as often as it takes to get that cool blonde tone we’re lookin’ for.

How long should I leave them in my hair for?

You can leave both the Shampoo & Conditioner in your hair for 2-3 minutes or longer depending on your desired results – the longer you leave ‘em on, the stronger the toning effects will be.

Is this stuff gonna turn my hair purple?

The degree that purple affects our hair depends on hair type and porosity. We don’t expect it to leave any purple residue with normal use, but if for any reason there is any lingering pigment in your hair, it will rinse out after one or two washes with a regular shampoo—don’t worry.

What other products go well with them?
  • Our Tone Enhancer is great for adding a little extra toning power between Purple washes.
  • Our Hair Mask is like a vacation for our hair. It gives our locks a serious boost of moisture and leaves it feelin’ silky smooth.
  • Our 3 in 1 Leave In is our go-to for replenishing and revitalizing those dry strands and split ends. Also great for color-treated hair.
Want to know more about Purple hair care products and how they work their magic?

Check out our FAQ blog with Sun Bum Hairstylist Ambassador Laura Polko.

Overall rating: 4.7218046 / 5 from 133 reviews.

AI Generated Review Summary

Blonde Purple Shampoo is praised for its ability to make hair feel soft and healthy, with a fantastic scent and amazing color results. Customers are satisfied with its quality and the softness it imparts to hair.

Summary topics

  • Hair Softness: 30%
  • Color Brightening: 13%
  • Product Quality: 8%
  • Product Scent: 42%

Review topics: ["color","quality","results","feels","packaging","difference","hair","smells","shampoo","conditioner","sun","highlights","blonde","brand","website","dryness","tone","brassy","stay"].

Review highlights

  • "Smells fantastic, and really works at making blonde hair blonder, The color and quality are great." — Lacy G.
  • "I love this shampoo and conditioner set, it’s amazing and makes my hair feel so silky and baby soft." — Amy O.
  • "After using this product, my hair feels soft, healthy, and smells amazing and its not greasy!!!" — Anita

Reviews

Shampoo

"Great results. Great fragrance, silky results."

— Jill H. (5/5)

Great Purple Shampoo Beautiful Smell

"The best purple shampoo hands down! I wish this was around when my salon was open. It would have been on my back bar for sure. The only thing i don't like is the leaky cap. I would love to buy this is a liter pump bottle"

— Dixie C. (5/5)

Go to purple

"This is my go to purple shampoo. I'm a natural blonde and in the summer my hair is always sun bleached, especially after being in salt water. This makes my hair color bright and fun. It smells amazing and work really well for a cheaper purple brand!"

— Megan v. (5/5)

Makes my blonde white grey

"Makes my blonde white grey hair look stunning."

— Scarlett R. (5/5)

Works so well!

"Works so well!"

— Dustie S. (5/5)

Great purple shampoo!

"Great purple shampoo! It's sometimes hard to find and when i came across it on the Sun Bum website, I was SO excited. And it smells great! Others I've tried are too perfumee (pew!). Thank you for this great shampoo!"

— Sharon B. (5/5)

RESTORED MY CONFIDENCE IN YOU

"I’m very grateful. I communicated that the current packaging was faulty, and I was losing lots of product. You sent me the same item with the updated packaging, which was a wonderful improvement! Well done for listening to your clients! If possible, I would Medium t-shirt to promote my experience and your brand! I have been a client for many years - I am SI GLAD I decided to reach out to you about the faulty packaging because I was about to stop using your products, which I have always loved! Thanks again for your GREAT response!"

— Tim D. (5/5)

I really love this shampoo

"I really love this shampoo but it leaks out of the cap so if the were to be fixed it would be amazing!"

— Ayla E. (5/5)

it's SUPER purple. works AMAZINGLY.

"it's SUPER purple. works AMAZINGLY. my hair looked freshly bleached. the quality is perfect. it makes the tone of my hair looked freshly bleached. love love love love love love loveeeeeee. smells super yummy too."

— ry b. (5/5)

Smells yummy

"I haven’t tried it but smells good"

— Katherine S. (5/5)

Q&A

What will this do to my brown hair? Will it t lighten? Or just enhance the original color?
Hi Michelle, thanks so much for reaching out! This product works best on very light brown to blonde hair, so it won't really effect your hair if it's a darker brown. If you have any questions, don't hesitate to reach out to us at hey@sunbum.com :) xo, SB
I have natural red hair would this be good for my hair? Should I stick with regular Sun Bum? I use the Sun Bum highlighter spray. Thanks for any info!
Hi Chasity, thanks so much for reaching out! Since you use the Sun Bum hair lightener, we would definitely recommend using this shampoo. Our Blonde Hair Lightener works best when paired with this and our Tone Enhancer :) xo, SB
Can this be used on natural gray hair as well?
Hi Sandy, it sure can :) xo, SB
Can I use the purple shampoo on naturally grey hair?
Hi Michelle, you totally can :) xo, SB
hi i have dirty blonde hair. will this make my hair turn a lighter blond or a silver?!
Hi Maya, thank you so much for reaching out. Yes, our Blonde Purple Shampoo will help lighten and tone your hair :) xo, SB
Blonde Purple Shampoo
$10.99