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Sun Education Page

Trust The Bum®.

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What does that mean?

It means trust us, the ones who live on the beach and need products that work on even the most intense days in the sun. The simple truth is, when you make products to protect the ones you love, you make ‘em better.

Sun Bum's Mascot - Sonny

Stay Protected on the Slopes

Sunscreen isn't just for summer. Reflections off snow can increase sun exposure up to 50%.

A Sun shining with the words The 5 S's of Sun Safety

Skin cancer is preventable.

Just stay covered.

A Sun shining with the words The 5 S's of Sun Safety
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Person sunbathing in snow with reflective visor and sunglasses, promoting SEP Snow Collection - Sun Bum.
Apply & Reapply

Did you know a snow-covered mountain is super reflective? On a sunny day, fresh snow can reflect up to 90% of UV radiation. Avoid the burn. Stay protected with face SPF.

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UVA vs. UVB Rays

From the sun, come both UVA and UVB rays. UVA rays are known for penetrating the deeper layers of our skin, which can lead to premature skin aging and wrinkles. UVB rays on the other hand, are known as the culprits of sunburns and play a significant role in causing skin cancer. Curious how intense the UV rays are at any point in the day? Just look up the UV index on your phone.

Check Today's UV Index