Texturizing Surf Paste

Texturizing Surf Paste

For those of us who have short hair and like to look good, but still don't want to spend too much time working it. Do less, live more.

Reusable snack bag with banana pattern and yellow zipper, featuring the Sun Bum brand.

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More About This Product

Why We Made This

Yeah, we like to look good, but we really don’t like spending too much time worrying about it. So we made a simple Surf Paste to give our mop a soft matte finish and that casual look and feel we like. Do Less, Live More.

Trust The Bum®

  • Vegan
  • Cruelty Free
  • Gluten Free
  • Made without DMDM-H
  • Made without Dye
  • Made Without Parabens

How to Use

Works best when used on damp hair, either fresh out the shower or the sea. Start small and apply with fingers tips to give hair a little extra grip and texture. Also, try pairing with our sea spray for the I never leave the beach look.

What's Inside

Ingredients:Aqua (Water/Eau), Cetearyl Alcohol, Sucrose, Garcinia Indica Seed Butter, PVP, Isopropyl Myristate, PEG-40 Hydrogenated Castor Oil, Petrolatum, Copernicia Cerifera (Carnauba) Wax/Cera Carnauba/Cire de carnauba, Ceteareth-20, Cocos Nucifera (Coconut) Oil, Fragrance/ Parfum, Hydrolyzed Quinoa, Musa Sapientum (Banana) Flower Extract, Musa Sapientum (Banana) Leaf Extract, Musa Sapientum (Banana) Peel Extract, Musa Sapientum (Banana) Fruit Extract, Helianthus Annuus (Sunflower) Seed Oil, Macrocystis Pyrifera (Kelp) Extract, Argania Spinosa Kernel Oil, Glycerin, Sea Salt/Maris Sal/Sel marin, Charcoal Powder, Ethylhexyl Methoxycinnamate, Polyacrylamide, C13-14 Isoparaffin, Laureth-7, Phenoxyethanol, Citronellol, Limonene, Iodopropynyl Butylcarbamate

The Good Stuff

Hawaiian Black Lava Sea Salt: Gives the hair texture without over drying.

Sea Kelp: Used to help balance and strengthen hair while adding moisture and shine for healthier looking locks.

Coconut Oil:A treasured island staple that provides essential nutrients to moisturize.

*Please refer to the ingredient list on the back of your product packaging for the most current and accurate information.

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Pairs Great With

Sonty's Original Surf Paste bottle and can on a white background
Two girls dancing in the wind with their beachy hair looking fun and free. - Sun Bum
Women carrying surfboards toward the ocean under the sun, showing off healthy beach hair – Hair Collection - Sun Bum.

We've Got Answers

How Do You Improve Hair Texture?

Great texture starts with great care. Keep your hair hydrated (that means good products and plenty of water), go easy on the hot tools, and give your strands some TLC with nutrient-rich oils and treatments. It’s all about consistency. Stick to a solid routine, and over time you’ll notice smoother, stronger strands that feel as good as they look. Healthy hair, happy life.

How Often Should You Wash Your Hair?

The golden rule: wash your hair when it needs it. If you’ve got fine hair or sweat it out at the gym daily, every other day might be your sweet spot. For thicker or curlier textures, stretching it to a few days—or even a week—can do the trick. Over-washing can strip your scalp of its natural oils, so find a balance that keeps your hair feeling fresh but still hydrated. Trust us, your hair will tell you what it wants.

What Do Texturizing Hair Products Do?

Texturizing products are the MVPs of styling. They add grip, volume, and hold, giving your hair that effortlessly undone “I woke up like this” energy. Whether you’re looking for a boost for your braids or waves that actually stay put, these products give you all the texture without weighing your hair down.

Overall rating: 4.8421054 / 5 from 133 reviews.

AI Generated Review Summary

Texturizing Surf Paste is praised for its great smell, excellent hold, and soft feel. Customers appreciate its ability to add texture and define short hair without leaving residue.

Summary topics

  • Residue: 4%
  • Paste Quality: 14%
  • Texture: 9%
  • Smell: 48%
  • Hold: 18%

Review topics: ["style","texture","packaging","feels","smells","hair","hold","paste","residue","buy","sun","husband","container","brand","wax","keep","change"].

Review highlights

  • "smells good, offers a nice soft hold for your preferred style."Neal L.
  • "I love the hold I love the texture And the feeling Definitely willing to try other products"Renee P.
  • "It smells great and hold his hair perfectly"Christie K.

Reviews

I had been contemplating buying

"I had been contemplating buying the Texturizing Surf Paste as I am a bit of a paste snob. The hold was perfect for my pixie cut giving my hair a nice texture. The paste's texture is different than what I am used to but I have continuted to use it since returning home from vacation and have fallen in love with it. Will buy again. My husband also loves it and he is also a paste snob!"

Jenny B. (5/5)

Great product… EXCEPT

"I LOVE almost everything about the Surf Paste. What I love is the smell for sure! I do love the style I can achieve with it! But… The texture is a BIG problem. I’ll explain. I’ve purchased several containers of your product to be sure I have it on hand if it is ever discontinued (surf paste by Garnier Fructis). It appears that over time, your product turns in a very thick wax instead of the creamy texture it has when it’s new. The texture it becomes is very hard (no pun) to manage in styling my hair. I suppose I’ll have to just use my remaining supply and just replace when I need it as it looks like the shelf life is going prevent me from keeping a stock. I included a picture of the four I have and you can actually see a change in color from the newest one on the left to the oldest one on the right."

Edward V. (3/5)

beautiful work :))

"absolutely fantastic!! I have super straight hair and this gives me the little fluffiness I need to live out my ideal surf dreams (^_^). Also!! package so cute!! I always look forward to seeing it come in the mail!! The surf paste adds so much texture I genuinely was not able to achieve otherwise and I adore how long it stays in for. and! one of my favorite smells!!!! just like the beach!!!!!!"

Austin F. (5/5)

Come back to the north…

"Please bring back to Canada!"

Charlie S. (5/5)

This is perfect! I use

"This is perfect! I use it for days at the office and smell like vacation all day."

Wes J. (5/5)

The ultimate hair paste

"The only stuff I'veput in my hair for 5+ years. smells good, offers a nice soft hold for your preferred style."

Neal L. (5/5)

Good hold and gives my

"Good hold and gives my hair that wet look even though it’s dry. Residue is easy to massage into hair and I’ve gotten several compliments about my hair smelling good"

David S. (5/5)

Apart from the wonderful smell,

"Apart from the wonderful smell, this product has the right amount of hold for my fine hair to hold the style I want. Does not leave hair feeling heavy or greasy. The best styling product I have used."

Grayden B. (5/5)

great hold on hair, amazing

"great hold on hair, amazing smell."

Christopher C. (5/5)

This hair product’s hold isn’t

"This hair product’s hold isn’t quite as strong as what I typically go for, but it smells so great that I honestly don’t care. I filled up a bag with five of them and appreciate the discount that comes with it."

Sarah M. (5/5)

Q&A

Is this safe to leave in your hair for 24h before washing out every day and does this also wash out with just water
Hi there, yes and yes! :)
Is this product only for short hair, or can it also be used on medium length hair? I have medium-length curly hair and would like to use this product, but I'm not sure if it's the best fit for me.
Hi Hunter, thanks so much for reaching out! This product can be used on any length of hair :) xo, SB
Does this come in a metal or plastic container? Trying to reduce my use of plastic
Hey Tricia, thanks so much for reaching out. We are stoked to hear that you are doing what you can to reduce your use of plastics. Unfortunately, this product does come in a plastic tub. We couldn’t agree more that sustainability, and doing our part to be more eco-friendly, is a must. We’re on it. While it’s a bit tricky with many of our products, we are always looking at ways to improve our packaging and our overall carbon footprint. Our community is what inspires us at Sun Bum and we really appreciate people like you always pushing us to be better. So, thanks again for taking the time to write to us. 💛 xo, SB
Is this product reef safe?
Hey Rose! We just wanted to clear the air and let you know that all of our Sunscreen Products throughout the U.S. are oxybenzone free. We are also proud to be nearly complete with the reformulation of a few of our sun care products that still contain octinoxate. That being said, there's still so much to learn about this issue. We also have a full Mineral Line that uses only Zinc Oxide to protect your skin. You can find a full list of Reef Friendly products on our website! If you have any questions, feel free to reach out to us on our contact page :) xo,SB
Does this product work well with curly/frizzy hair?
Hi Joeseph, thanks so much for reaching out! Our Texturizing Surf Paste is made for all hair types :) You can even try pairing it with our sea spray for that easy breezy beach look. If you have any additional questions, feel free to reach out to us through our contact page and we will be happy to help! xo, SB
Texturizing Surf Paste
$16.99