Our Blog

What's the story?

  • Mastercraft Surf 1
    Sun Bum x MasterCraft
    Surf is what gets us up in the morning. Coffee in hand, the morning wave check and dawn patrol session with our crew is the stoke that fuels every day here.
  • Show Us Your Bum Australia 1
    Hey Australia, #ShowUsYourBum
    Since we landed on your beautiful shores last year we’ve felt nothin’ but all the warm and fuzzy feelings.
  • The 2016 Sonny Awards
    The 2016 Sonny Awards
    Every year there is one award that is coveted by the world over and revered as an international symbol of success and notoriety. La creme de la creme.
  • Sonny Session
    Sonny Session // Sebastian Inlet, Florida
    We’ve kept our eyes peeled every day, and finally last Wednesday, the first Northeast Winter swell showed itself.
  • Protect The Groms School 1
    Protect The Groms® at Lanikai Elementary
    The building of Protect The Grom’s® first shade structure at PTG’s flagship school, Lanikai Elementary Public Charter School in Oahu, Hawaii.
  • Filipe Toledo Surf Session 1
    Sonny Sessions With Filipe Toledo
    When the invite comes along to join one of the world’s best surfers, Filipe Toledo, for a surf on his home break, you don’t say no.
  • Julian Wilson Signature Sunscreen 1
    Summer Sizzle: Julian Wilson Signature Launch Party
    When Aussie Julian Wilson lands in the U.S., well, that’s reason enough to throw a party, but couple that with the introduction of his new Sun Bum Signature Tinted Face Stick
  • Show Us Your Bum 2016 1
    2016 #ShowUsYourBum Photo Winners
    Today marks the last official day of Summer, which means it’s time for us to tally up the votes on our annual #ShowUsYourBum Photo Contest.