When Life Gives Us Lemons, We Put ‘em In Our Hair
We’re here to shed some light on one of the most loved (and most misunderstood) hair care products we have here at Sun Bum.
Our Hair Lightener
While we were perfectly happy squeezing lemons from our neighbor’s tree directly onto our hair, we felt like it was time to call upon the lightening powers of ingredients like hydrogen peroxide and Costa Rican Pineapple to take things to the next level.
This UV/heat activated formula is made to give us summer kissed highlights, all year round. It’s also meant to be used slowly and gradually for buildable results. We made this stuff with medium brown to blonde hair types in mind, but if you have dark hair and want to use it, we just recommend that you proceed with caution as results are permanent.
And on that note, let’s dig a little deeper into that because it seems to be where a lot of folks get tripped up.
We’re here to shed some light on one of the most loved (and most misunderstood) hair products we have. Link in bio for more deets.♬ original sound - Sun Bum
Dear Brunettes and Raven-Haired Friends
If you have dark brown or black hair and you spray the hair lightener all over your hair hoping for insta-blonde results, you might be left feeling a range of emotions spanning from extreme confusion to straight up rage—but don't worry that's what we're here to help avoid.
We’re not trying to freak you out, we just wanna be up front about this.
Sometimes, we just gotta lighten up a little. So, we made this UV/heat activated formula to give our hair summer kissed highlights, all year round.☀️ We wanna shed some light on one of our most loved (and most misunderstood) hair products before you give it a try. Head to the link in our bio to check out our blog to find out the do’s and don’ts of using our Blonde Hair Lightener.♬ original sound - Sun Bum
Here’s How We Use Our Hair Lightener
One of the main “lightening” agents in the formula is hydrogen peroxide—which is known for oxidizing the melanin in hair causing it to lighten. This lightening process of this product is meant to work gradually.
Also, as we mentioned before, results are permanent. So, we recommend doing a little test run to see if you like what you see first by spritzing 1-2 sprays onto a patch of dry or damp hair (in an inconspicuous spot) before applying to additional desired sections.
To avoid breakage and damage, we recommend limiting use to 2X per week, just to be on the safe side.
And while we might sound like a broken record, we want to reiterate that if you do choose to apply the Hair Lightener on darker hair, that you’ll most likely be seeing a brassy orange results until those sections of hair begin to lighten more over time.
Stay Classy, Not Brassy
If your color’s lookin’ a bit too brassy for your liking, don’t worry—our Blonde Purple Shampoo, Blonde Purple Conditioner and Tone Enhancer were literally made for cooling down brassy tones and for brightening the look of highlights. If you wanna know more about how that toning process works check out our Q&A with celebrity hair stylist Laura Polko.